Field Day is Credit Karma’s largest company event of the year. For Field Day 2019, I acted as the designer and art director from start to finish, creating everything from the logo and brand guidelines to working with event agencies to create swag and building a library of assets to use in the corresponding app for the event.
Created for Credit Karma
We started with a logo for the t-shirt design.
Then built out brand guidelines for agencies to reference,
Along with some swag sample mockups,
After swag, I designed all the assets for the app that would be used for activity signups and navigation leading up to and during Field Day.
And of course, we needed a map.
Here’s how it all came together across 3 different offices (San Francisco, Los Angeles, and Charlotte)!
