When Intuit acquired Credit Karma, we launched a digital campaign to integrate Credit Karma members with TurboTax. I acted as the lead designer & art director, creating a campaign specific brand design guide, designing emails, product illustrations, landing pages, and onboarding other designers to build out the campaign.
Created for Credit Karma
The partnership between Credit Karma and TurboTax may come as a shock to many members. So we want to use these emails as a way to not only excite them about this exclusive tax bundle, but also the partnership itself. Let’s treat this creative like an action movie, telling members that these two companies are here to save tax season.
Brand Guidelines
Emails & Illustrations
In Product
